Attendee Pricing

Trade Show Only

Includes access to the trade show floor and special programming including:

Member/Nonmember Before April 7 On-Site (Starting April 7)
Member $20 $30
Nonmember $30 $40

Paid Education Packages

Individual Education Package

Includes everything in Trade Show-only pricing, plus:

  • Access to all ISA and SRF education sessions for one individual
  • Recorded sessions post-show
  • Electrical Codes Forum


Excludes:

Member/Nonmember Price
Member $450
Nonmember $600
Company Education Package (for 3-15 employees)

Includes everything in Trade Show-only pricing, plus:

  • Access to all ISA and SRF education sessions for 3-15 employees
  • Recorded sessions post-show
  • Electrical Codes Forum


Excludes:

Member/Nonmember Price
Member $1500
Nonmember $2000

ISA Workshops

Daktronics Digital Sign Technician Certification for Fuelight 5000 Fuel Price Displays and Galaxy Outdoor LED Signs (FULL DAY)
Member/Nonmember Price
Member $450
Nonmember $600
Workflow Optimization with the Correct KPIs to Move the Needle (HALF DAY)
Member/Nonmember Price
Member $150
Nonmember $200
Small Business B(AI)sics, from the U.S. Chamber of Commerce Foundation and CO— (FREE)

Multiple times available Tuesday-Friday! Does not include regular paid education sessions or Women Leading the Industry (WLI).

Learn more here.

Women Leading the Industry (WLI)

Purchase of a seat at the Women Leading the Industry (WLI) event will include a ticket to ISA Rocks at no additional cost. Must purchase Trade Show registration pass in addition to purchasing access to WLI. Does not include regular paid education sessions, workshops, or the Electrical Codes Forum.

Member/Nonmember Price
Member $150
Nonmember $200

ISA Rocks! (Sponsored by Roland)

Now on THURSDAY, April 9 at Live! at the Pointe Orlando! Must purchase a Trade Show registration pass.

You will receive a printed ticket with your badge, which you'll need to gain access to the event. Your ticket will NOT be tied to your registration, and you must present both a ticket and your ISA International Sign Expo badge to attend.

Member/Nonmember Before April 7 On-Site (Starting April 7)
Member $60 $75
Nonmember $75 $90

ISA INSTALL Events at ISA Sign Expo

Three distinct ISA INSTALL events will take place at ISA Sign Expo 2026, each designed to connect national sign companies with local installers with expertise in various specialties.

ISA INSTALL: Signs & Service
 is a speed-dating-style, one-on-one networking event designed to connect national sign companies with local partners experienced in interior and exterior electrical/non-electrical sign installation.

ISA INSTALL: Wide Format Graphics is a speed-dating-style event that connects print installation professionals with key decision-makers at national sign companies in a one-on-one setting.

ISA INSTALL: Mix & Mingle is a relaxed, casual networking opportunity, an ideal environment to generate leads and identify potential business opportunities with new and existing contacts.

View information on ISA INSTALL events registration and pricing here.

SRF Tours

SRF is offering two special tours for attendees: Behind the Tee, A Topgolf Design Tour ​and Smart Signage & City Design Tour at Lake Nona.

Price is per tour. Must purchase a Trade Show registration pass to attend. View more information on tours, including dates and times, here.

Behind the Tee, A Topgolf Design Tour

Member/Nonmember Price
Member $100
Nonmember $150

Smart Signage & City Design Tour at Lake Nona

Member/Nonmember Price
Member $50
Nonmember $75

SEGD Bootcamps

SEGD returns to the ISA International Sign Expo with a concentrated series of à la carte professional development opportunities designed to strengthen the skills, expertise, and leadership capacity of the experiential design and sign industry.

Does not include regular paid education sessions, ISA Workshops, or Women Leading the Industry (WLI).

Learn more here.

Member/Nonmember Price
Member $150
Nonmember $200

ISA Education Session Recordings

All recordings will be streamed or downloaded only and will include the sessions' slides and accompanying audio; there will be no video recordings. Must purchase a Trade Show registration pass. 

Member/Nonmember Price
Member $150
Nonmember $200

2026 ISA Golf Tournament Presented by Southern States Sign Association

Tuesday, April 7, 2026
8AM Tee Time
Price: $195/player

Learn more here.